Despite the recent glut of companies to enter the adult Web hosting world, Haralds Jass isn't worried about losing customers. Jass, President and CEO of web hosting firm Superb Internet, says time will ultimately weed out the weak competitors.

"There have always been many opportunists who enter the market expecting to make easy money," he says. "However, 95 per cent of such new entrants find that they do not have the knowledge and expertise level required to provide the level of service, speed and reliability that their customers need of them."

Superb Internet, on the other hand, has been operating since 1996 -- making it considerably older and more experienced than most adult Web hosting companies.

"Hosting web sites is our sole and only focus, and we are good at what we do," Jass says. "There is a very strong market for hosting adult sites that has very highly scalable needs which we can satisfy very well given our infrastructure. We are simply providing services for a market that we feel we can service well."

Jass says the true strength of Superb Internet is in its network infrastructure and security, which currently handles more than 80MB per second of traffic during peak hours.

"We operate our own NOC. We do not outsource," he says. "Focusing exclusively on the hosting part, we are able to optimize and monitor our servers and network to continuously ensure the highest speed and the best reliability, and to provide an unsurpassed level technical support."

Jass says the company's extensive knowledge of the adult Internet market makes them stand out above much of the competition. The company bundles a number of adult-specific features with its packages, including its image and bandwidth protector, which prevents other sites from linking to a customer's images, therefore burning up their bandwidth. Jass says services like these aren't even a value-add, they're a necessity for adult webmasters.

"Use of this feature is highly encouraged for adult webmasters," he says. "It is important to make use of image protector software, denying other sites from linking to your images, thus using and abusing your traffic."

Choosing a host that understands the inner workings of the adult Internet is also important, Jass says. "Especially in the adult hosting market, there are so many things that one must do to succeed that are not readily apparent: legal issues, bandwidth and traffic shaping," he says. "It requires a lot of proactive monitoring and proper infrastructure to provide fast, reliable, quality hosting for adult sites."

That's why if you are hunting for a Web host, Superb Internet is ready to help you out with your individual needs as an adult webmaster by custom-designing a solution.

"We are continuously adding and improving our services," says Jass. "We're in a relentless pursuit of perfection. Your site will be always up, and always fast. We guarantee it."